•  To reintroduce endangered species to their countries of origin.

•  To conduct tours of the museum and participating ranches as well as to organize traveling exhibitions for outreach programs.

•  To produce descriptive materials about the animals represented in the museum, their history, habitat, and their challenges in the modern world.

•  To publish the food habits book "Grazers of theTexas Hills".

•  To establish scholarships to encourage students to study the conservation of wildlife, alternative livestock and their habitat, emphasizing the efforts of the private sector.

•  To gather an oral history of the exotics industry in the words of people who have been active in its development.

•  To produce newsletter updates to educate readers about wildlife husbandry, conservation habitat, and the positive role of hunting as management tools and to inform readers concering Second Ark Foundation activities.